Privacy Policy

Privacy policy BS-Lifestyle-GmbH

Table of contents

A........... Cross-channel information. 2

1............ Controller and content of this privacy policy. 2
2............ Contact person for data protection. 2
3............ Your rights. 2
4............ Data security . 3
5............ How to contact us. 3
6............ Use of your data for marketing purposes. 4
6.1......... Central data storage and analysis in the CRM system... 4
6.2......... Email marketing and newsletters 4
7............ Disclosure to third parties and access by third parties 5
8............ Transfer of personal data abroad. 6
9............ Retention periods. 6

B........... Special notes for our website. 6

10.......... Log file data. 6
11.......... Cookies. 7
12.......... Google SiteSearch / Google Custom Search Engine. 8
13.......... Tracking and web analysis tools. 8
13.1....... General information on tracking. 8
13.2....... Google Analytics. 9
14.......... Social media. 9
14.1....... Social media profiles. 9
14.2....... Social media plugins. 10
15.......... Online advertising and targeting. 11
15.1....... In general. 11
15.2....... Google Ads. 12
16.......... Registration for a customer account. 12
17.......... Ordering products. 13
18.......... Online payment processing. 14
19.......... Submitting reviews. 14

C........... Special information for our business premises 15

20.......... Video surveillance. 15
21.......... Opening a customer account. 16
22.......... Purchase or order of products in the shop 16
23.......... Payment processing. 17
24.......... Utilisation of customer services in the business premises 17

1. information across sales channels

Controller and content of this privacy policy

We, BS-Lifestyle-GmbH, Langegasse 45, 4104 Oberwil, Switzerland, are the operator of the online shop SEDUSIA Geschäftslokale ("business premises") and the website www.sedusia.ch (hereinafter "website") and, unless otherwise stated, are responsible for the data processing described in this privacy policy.

So that you know what personal data we collect from you and for what purposes we use it, please take note of the following information. When it comes to data protection, we are primarily guided by the legal requirements of Swiss data protection law, in particular the Federal Act on Data Protection (FADP), as well as the EU GDPR, the provisions of which may be applicable in individual cases.

Please note that the following information is reviewed and amended from time to time. We therefore recommend that you consult this privacy policy regularly. Furthermore, other companies are responsible or jointly responsible with us under data protection law for individual data processing operations listed below, so that in these cases the information provided by these providers is also authoritative.

2. contact person for data protection

If you have any questions about data protection or wish to exercise your rights, please get in touch with our contact person for data protection by sending an email to the following address:

info@sedusia.ch

3. Your rights

If the legal requirements are met, you have the following rights as a person affected by data processing:

Right to information: You have the right to request access to your personal data stored by us at any time free of charge if we are processing it. This gives you the opportunity to check what personal data we process about you and that we use it in accordance with the applicable data protection regulations.

Right to rectification: You have the right to have incorrect or incomplete personal data rectified and to be informed of the rectification. In this case, we will inform the recipients of the data concerned about the adjustments made, unless this is impossible or involves disproportionate effort.

Right to erasure: You have the right to have your personal data erased under certain circumstances. In individual cases, particularly in the case of statutory retention obligations, the right to erasure may be excluded. In this case, the data may be blocked instead of deleted if the conditions are met.

Right to restriction of processing: You have the right to request that the processing of your personal data be restricted.

Right to data portability: You have the right to receive from us, free of charge, the personal data that you have provided to us in a readable format.

Right to object: You can object to data processing at any time, in particular for data processing in connection with direct advertising (e.g. advertising e-mails).

Right of cancellation: In principle, you have the right to revoke your consent at any time. However, processing activities based on your consent in the past will not become unlawful as a result of your cancellation.

To exercise these rights, please send us an email to the following address:
info@sedusia.ch

Right to lodge a complaint: You have the right to lodge a complaint with a competent supervisory authority, e.g. against the way in which your personal data is processed.

4. data security

We use suitable technical and organisational security measures to protect your personal data stored by us against loss and unlawful processing, in particular unauthorised access by third parties. Our employees and the service companies commissioned by us are obliged by us to maintain confidentiality and to respect data protection. Furthermore, these persons are only granted access to personal data to the extent necessary to fulfil their tasks.

Our security measures are continuously adapted in line with technological developments. However, the transmission of information via the Internet and electronic means of communication always harbours certain security risks and we cannot provide an absolute guarantee for the security of information transmitted in this way.

5. contacting us

If you contact us via our contact addresses and channels (e.g. by e-mail, telephone or contact form), your personal data will be processed. The data that you have made available to us will be processed, e.g. the name of your company, your name, your function, your e-mail address or telephone number and your request. In addition, the time of receipt of the enquiry is documented. Mandatory information is marked with an asterisk (*) in contact forms.

We process this data exclusively in order to fulfil your request (e.g. to provide information about a product, support with contract processing such as returning products, incorporating your feedback into the improvement of our service, etc.). The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR in the implementation of your request or, if your request is aimed at the conclusion or execution of a contract, the necessity for the implementation of the necessary measures within the meaning of Art. 6 para. 1 lit. b EU GDPR.

6. Use of your data for marketing purposes

6.1 Central data storage and analysis in the CRM system

If a clear assignment to your person is possible, we will store and link the data described in this privacy policy, i.e. in particular your personal details, your contacts, your contract data and your surfing behaviour on our websites, in a central database. This serves the efficient management of customer data and allows us to respond to your requests appropriately and enables the efficient provision of the services you have requested and the processing of the associated contracts. The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR on the efficient management of user data.

We analyse this data in order to further develop our offers in line with your needs and to display and suggest the most relevant information and offers to you. We also use methods that predict potential, interests and future orders based on your website usage. The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR in the implementation of marketing measures.

6.2 Email marketing and newsletter

If you register for our email newsletter (e.g. when you open or within your customer account), the following data will be collected. Mandatory information is marked with an asterisk (*) in the registration form:

• E-mail address
• Salutation
• First name and surname

To avoid misuse and to ensure that the owner of an e-mail address has actually given their consent, we use the so-called double opt-in for registration. After sending the registration form, you will receive an e-mail from us containing a confirmation link. To definitely register for the newsletter, you must click on this link. If you do not click on the confirmation link within the specified period, your data will be deleted and our newsletter will not be sent to this address.

By registering, you consent to the processing of this data in order to receive news from us about our company, our offers in the erotic range and related products and services. This may also include invitations to take part in competitions or to evaluate one of the aforementioned products and services. The collection of the salutation and name allows us to verify the assignment of the registration to any existing customer account and to personalise the content of the emails. The link to a customer account helps us to make the offers and content contained in the newsletter more relevant to you and better customise it to your potential needs.

We will continue to use your data to send you emails until you withdraw your consent. You can withdraw your consent at any time, in particular via the unsubscribe link in all our marketing emails.

Our marketing emails may contain a so-called web beacon or 1x1 pixel (tracking pixel) or similar technical aids. A web beacon is an invisible graphic that is linked to the user ID of the respective newsletter subscriber. For each marketing email sent, we receive information on which addresses have not yet received the email, which addresses it was sent to and which addresses failed to receive it. We also see which addresses have opened the email, for how long and which links they have clicked on. Finally, we also receive information about which addresses have unsubscribed. We use this data for statistical purposes and to optimise the advertising emails in terms of frequency, timing, structure and content of the emails. This enables us to better tailor the information and offers in our emails to the individual interests of the recipients.

The web beacon is deleted when you delete the email. To prevent the use of the web beacon in our marketing emails, please set the parameters of your email programme so that HTML is not displayed in messages if this is not already the case by default. You can find information on how to configure this setting in the help sections of your email software, e.g. here for Microsoft Outlook.

By subscribing to the newsletter, you also consent to the statistical analysis of user behaviour for the purpose of optimising and adapting the newsletter. This consent constitutes our legal basis for the processing of data within the meaning of Art. 6 para. 1 lit. a EU GDPR.

We use the Cleverreach email marketing software from CleverReach GmbH & Co. KG, Schafjückenweg 2, 26180 Rastede, Germany for marketing emails. Therefore, your data will be stored in a database of CleverReach GmbH & Co KG, whereby CleverReach GmbH & Co KG can access your data if this is necessary for the provision of the software and for support in the use of the software. The legal basis for this processing is our legitimate interest within the meaning of Article 6(1)(f) GDPR in using the services of third-party providers.

7 Disclosure to third parties and access by third parties

Without the support of other companies, we would not be able to provide our services in the desired form. In order for us to be able to use the services of these companies, it is also necessary to pass on your personal data to a certain extent. Such disclosure takes place in particular if this is necessary to fulfil the contract you have requested, i.e. for example to the logistics or transport companies that deliver the requested products or to a manufacturer who is to fulfil your warranty claim. The legal basis for these transfers is the necessity for the fulfilment of the contract within the meaning of Art. 6 para. 1 lit. b EU GDPR.

Data is also transferred to selected service providers and only to the extent necessary for the provision of the service. Various third-party service providers are also already explicitly mentioned in this privacy policy, e.g. in the sections on marketing. These are, for example, IT service providers (such as providers of software solutions), advertising agencies and consulting firms. For this data transfer, our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR is the legal basis for the procurement of third-party services.

In addition, your data may be passed on, in particular to authorities, legal advisors or debt collection agencies, if we are legally obliged to do so or if this is necessary to protect our rights, in particular to enforce claims arising from the relationship with you. Data may also be disclosed if another company intends to acquire our company or parts thereof and such disclosure is necessary to carry out a due diligence review or to complete the transaction. The legal basis for this data transfer is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR in the protection of our rights and fulfilment of our obligations or the sale of our company.

8. Transfer of personal data abroad

We are authorised to transfer your personal data to third parties abroad if this is necessary to carry out the data processing specified in this privacy policy (see sections 12-15 in particular). It goes without saying that the statutory provisions on the disclosure of personal data to third parties will be complied with. If the country in question does not have an adequate level of data protection, we ensure through contractual arrangements that your data is adequately protected by these companies.

9 Retention periods

We only store personal data for as long as is necessary to carry out the processing described in this privacy policy within the scope of our legitimate interest. In the case of contractual data, storage is prescribed by statutory retention obligations. Requirements that oblige us to retain data arise from accounting and tax regulations. According to these regulations, business communication, concluded contracts and accounting documents must be stored for up to 10 years. If we no longer need this data to perform the services for you, the data will be blocked. This means that the data may then only be used if this is necessary for the fulfilment of retention obligations or for the defence and enforcement of our legal interests. The data will be deleted as soon as there is no longer an obligation to retain it and there is no longer a legitimate interest in retaining it.

Special notes for our website

10. Log file data

When you visit our website, the servers of our hosting provider dogado GmbH, Antonio-Segni-Straße 11, D-44263 Dortmund, temporarily store every access in a log file. The following data is recorded without any action on your part and stored by us until it is automatically deleted:

• the IP address of the requesting computer
• the date and time of access
• the name and URL of the retrieved file
• the website from which the access was made, if applicable with the search term used,
• the operating system of your computer and the browser you are using (incl. type, version and language setting),
• Device type in the case of access by mobile phones,
• the city or region from where the access was made,
• the name of your internet access provider.

This data is collected and processed for the purpose of enabling the use of our website (establishing a connection), ensuring system security and stability in the long term, analysing errors and performance and enabling us to optimise our website (cf. for the last points also see section 13).

In the event of an attack on the network infrastructure of the website or in the event of suspicion of other unauthorised or abusive website use, the IP address and other data will be evaluated for clarification and defence purposes and, if necessary, used in the context of criminal proceedings for identification and for civil and criminal proceedings against the users concerned.

The purposes described above constitute our legitimate interest in data processing within the meaning of Art. 6 para. 1 lit. f EU GDPR.

Finally, when you visit our website, we use cookies as well as applications and tools that are based on the use of cookies. The data described here may also be processed in this context. You will find more detailed information on this in the following sections of this privacy policy, in particular section 11.

11. Cookies

Cookies are information files that your web browser stores on your computer's hard drive or memory when you visit our website. Cookies are assigned identification numbers that identify your browser and allow the information contained in the cookie to be read. Among other things, cookies help to make your visit to our website easier, more pleasant and more useful. We use cookies for various purposes that are required for your desired use of the website, i.e. are "technically necessary". For example, we use cookies to be able to identify you as a registered user after you have logged in without you having to log in again each time you navigate the various subpages. The provision of the shopping basket and order function is also based on the use of cookies. Cookies also perform other technical functions required for the operation of the website, such as load balancing, i.e. the distribution of the performance load of the site to various web servers in order to reduce the load on the servers. Cookies are also used for security purposes, for example to prevent the unauthorised posting of content. Finally, we also use cookies as part of the design and programming of our website, e.g. to enable the uploading of scripts or codes.

The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR in providing a user-friendly and modern website.

Most Internet browsers accept cookies automatically. However, when you access our website, we ask for your consent to the cookies we use that are not technically necessary, especially when using third-party cookies for marketing purposes. You can make your desired settings using the corresponding buttons in the cookie banner. Details on the services and data processing associated with the individual cookies can be found within the cookie banner and in the following sections of this privacy policy.

You may also be able to configure your browser so that no cookies are stored on your computer or so that a message always appears when you receive a new cookie. On the following pages you will find explanations of how you can configure the processing of cookies in selected browsers.

• Google Chrome
• Apple Safari

Deactivating cookies may mean that you cannot use all the functions of our website.

12 Google SiteSearch / Google Custom Search Engine

This website uses the Google SiteSearch/Google Custom Search Engine of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). This enables us to provide you with an efficient search function on our website.

When using our search fields, your browser may transmit the log file data listed in section 10 (incl. IP address) and the search term you entered to Google if you have installed JavaScript in your browser. If you wish to prevent the transmission of data, you can deactivate JavaScript in your browser settings (usually in the "Data protection" menu). Please note that the search function and other functions of the website may be impaired in this case.

The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU-DSGVO in the provision of an efficient website search function.

For further processing of the data by Google, please refer to Google's privacy policy: www.google.com/intl/de_de/policies/privacy.

13 Tracking and web analysis tools

13.1 General information on tracking

We use the web analysis services listed below for the purpose of designing and continuously optimising our website to meet your needs. In this context, pseudonymised user profiles are created and cookies are used (please also refer to section 11). The information generated by the cookie about your use of this website is generally transmitted to a server of the service provider together with the log file data listed in section 10, where it is stored and processed. This may also result in a transfer to servers abroad, e.g. the USA (cf. section 8, in particular on the guarantees taken).

By processing the data, we receive the following information, among other things

• Navigation path that a visitor takes on the site (incl. content viewed and products selected or purchased),
• Time spent on the website or subpage,
• the subpage on which the website is left
• the country, region or city from which the website is accessed
• end device (type, version, colour depth, resolution, width and height of the browser window) and
• Returning or new visitor.

The provider will use this information on our behalf to analyse the use of the website, to compile reports on website activity for us and to provide other services relating to website activity and internet usage for the purposes of market research and the needs-based design of this website. For these processing operations, we and the providers can be regarded as joint controllers under data protection law up to a certain extent.

The legal basis for this data processing with the following tools is your consent within the meaning of Art. 6 para. 1 lit. a EU GDPR. You can revoke your consent at any time or reject the processing by rejecting the relevant cookies in the settings of your web browser or by clicking on the link below. switch it off (see section 11) or make use of the service-specific options described below.

For further processing of the data by the respective provider as the (sole) controller under data protection law, in particular any disclosure of this information to third parties such as authorities due to national legal regulations, please refer to the respective data protection information of the provider.

13.2 Google Analytics

We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland) or Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) ("Google").

The data described about the use of the website may be transmitted to the servers of Google LLC. in the USA for the processing purposes explained (see section 13.1). By activating IP anonymisation ("anonymizeIP") on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there.

Users can prevent Google from collecting the data generated by the cookie and relating to the use of the website by the user concerned (including the IP address) and from processing this data by Google by downloading and installing the browser plug-in under the following link:

http://tools.google.com/dlpage/gaoptout?hl=de. Further information on data protection at Google can be found here.

14 Social media

14.1 Social media profiles

We have included links to our profiles in the social networks of the following providers on our website:

• Meta Platforms Inc, 1601 S California Ave, Palo Alto, CA 94304, USA;
• Instagram Inc. 1601 Willow Road, Menlo Park, CA 94025, USA;
• Twitter Inc. with registered office at 1355 Market Street, Suite 900, San Francisco, CA 94103, USA;
• Linkedin Unlimited Company, Wilton Place, Dublin 2, Ireland.

If you click on the icons of the social networks, you will be automatically redirected to our profile in the respective network. This establishes a direct connection between your browser and the server of the respective social network. This provides the network with the information that you have visited our website with your IP address and clicked on the link.

If you click on a link to a network while you are logged into your user account with the network in question, the content of our website can be linked to your profile so that the network can assign your visit to our website directly to your account. If you wish to prevent this, you should log out before clicking on the relevant links. A connection between your access to our website and your user account takes place in any case if you log in to the respective network after clicking on the link. The respective provider is responsible under data protection law for the associated data processing. Please therefore refer to the information on the network's website.

The legal basis for any data processing attributed to us is our legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. f EU GDPR on the use and advertising of our social media profiles.

14.2 Social media plugins

You can use social plugins from the providers listed below on our website:

• Meta Platforms Inc, 1601 S California Ave, Palo Alto, CA 94304, USA, Privacy Policy;
• Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA, privacy policy;
• Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, privacy policy;
• Linkedin Unlimited Company, Wilton Place, Dublin 2, Ireland, privacy policy.

We use social plugins to make it easier for you to share content from our website. The social plugins help us to increase the visibility of our content on social networks and thus contribute to better marketing.

The plugins are deactivated on our websites by default and therefore do not send any data to the social networks when you simply visit our website. To increase data protection, we have integrated the plugins in such a way that a connection to the networks' servers is not automatically established. Your browser only establishes a direct connection to the servers of the respective social network when you activate the plugins and thus give your consent to data transmission and further processing by the social network providers.

The content of the plugin is transmitted directly from the social network to your browser, which integrates it into the website. As a result, the respective provider receives the information that your browser has accessed the corresponding page of our website, even if you do not have an account with this social network or are not currently logged in to it. This information (including your IP address) is transmitted directly from your browser to a server of the provider (usually in the USA) and stored there. We have no influence on the scope of the data that the provider collects with the plugin, although we can be regarded as joint controllers with the providers up to a certain extent from a data protection perspective.

If you are logged in to the social network, it can assign your visit to our website directly to your user account. If you interact with the plugins, the corresponding information is also transmitted directly to a server of the provider and stored there. The information (e.g. that you like one of our products) may also be published on the social network and may be displayed to other users of the social network. The provider of the social network may use this information for the purpose of displaying advertising and customising the respective offer. For this purpose, usage, interest and relationship profiles may be created, e.g. to analyse your use of our website with regard to the advertisements displayed to you on the social network, to inform other users about your activities on our website and to provide other services associated with the use of the social network. The purpose and scope of the data collection and the further processing and use of the data by the social network providers as well as your rights in this regard and setting options to protect your privacy can be found directly in the data protection information of the respective provider.

If you do not want the social network provider to assign the data collected via our website to your user account, you must log out of the social network before activating the plugins. Your consent within the meaning of Art. 6 para. 1 lit. a EU GDPR forms the legal basis for the data processing described. You can revoke your consent at any time by declaring your revocation to the provider of the plugin in accordance with the information in its data protection information.

15. Online advertising and targeting

15.1 In general

We use the services of various companies to provide you with interesting offers online. This involves analysing your user behaviour on our website and websites of other providers in order to subsequently display online advertising tailored to you.

Most technologies for tracking your user behaviour ("tracking") and for the targeted display of advertising ("targeting") work with cookies (see also section 11), with which your browser can be recognised via various websites. Depending on the service provider, it may also be possible for you to be recognised online even when using different end devices (e.g. laptop and smartphone). This can, for example This may be the case if you have registered with a service that you use on several devices.

In addition to the data already mentioned, which is collected when websites are accessed ("log file data", see section 10) and when cookies are used (section 11) and which may be passed on to the companies involved in the advertising networks, the following data in particular is used to select the advertising that is potentially most relevant to you:

• Information about you that you have provided when registering or using a service of advertising partners (e.g. your gender, your age group);
• User behaviour (e.g. search queries, interactions with advertising, types of websites visited, products viewed and purchased, newsletters subscribed to).

We and our service providers use this data to recognise whether you belong to the target group we are addressing and take this into account when selecting advertisements. For example, after you have visited our site, you may be shown adverts for the products you have viewed when you visit other sites ("re-targeting"). Depending on the scope of the data, a user profile may also be created, which is automatically evaluated, and the ads are selected according to the information stored in the profile, such as membership of certain demographic segments or potential interests or behaviours. Such adverts may be presented to you on various channels, including our website or app (as part of on-site and in-app marketing) as well as adverts that are placed via the online advertising networks we use, such as Google.

The data may then be analysed for the purpose of billing the service provider and assessing the effectiveness of advertising measures in order to better understand the needs of our users and customers and to improve future campaigns. This may also include the information that the performance of an action (e.g. visiting certain sections of our websites or sending information) is attributable to a specific advertisement. We also receive aggregated reports from the service providers on advertising activities and information on how users interact with our website and our adverts.

The legal basis for this data processing is your consent within the meaning of Art. 6 para. 1 lit. a EU GDPR. You can revoke your consent at any time by rejecting or switching off the relevant cookies in the settings of your web browser (see section 11). Further options for blocking advertising can also be found in the information provided by the respective service provider, e.g. Google.

15.2 Google Ads

This website uses the services of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") for online advertising. Google uses cookies for this purpose, such as the so-called DoubleClick cookie, which enable your browser to be recognised when you visit other websites. The information generated by the cookies about your visit to these websites (including your IP address) is transmitted to a Google server in the USA and stored there (please also refer to section 6). Further information on data protection at Google can be found here.

The legal basis for this data processing is your consent within the meaning of Art. 6 para. 1 lit. a EU GDPR. You can revoke your consent at any time by rejecting or switching off the relevant cookies in the settings of your web browser (see section 11). Further options for blocking adverts can be found here.

16. registration for a customer account

If you open a customer account on our website, we collect the following data, whereby mandatory information is marked with an asterisk (*) in the corresponding form:

• Personal details:

- Form of address
- SurnameSurname
- First name
- Billing and delivery addressBilling and delivery address
- Date of birth
- Company, company address and VAT no. for corporate clients

• Login data:

- E-mail address
- Password

• Further details:

- Languages
- Gender

We use the personal details to establish your identity and to check the requirements for registration. The e-mail address and password together serve as login data and thus ensure that the correct person is using the website under your details. We also need your e-mail address to verify and confirm the opening of your account and for future communication with you required for contract fulfilment. In addition, this data is stored in the customer account for future contract conclusions. For this purpose, we also allow you to enter further details in the account (e.g. your preferred means of payment).

We also use the data to provide an overview of the products and services ordered (see sections 18 and 23 in particular) and an easy way to manage your personal data, to administer our website and the contractual relationships, i.e. to establish, organise the content of, process and amend the contracts concluded with you via your customer account.

We process the information on language and gender in order to provide you with the best possible response to your profile or your personal data on the website. to display offer suggestions tailored to your personal needs, to statistically record and evaluate the selected offers and thus to optimise our suggestions and offers.

The legal basis for processing your data for the aforementioned purpose is your consent in accordance with Art. 6 para. 1 lit. a EU GDPR. You can withdraw your consent at any time by removing the information from your customer account or deleting your customer account or having it deleted by notifying us.

To prevent misuse, you must always treat your login data confidentially and should close the browser window when you have finished communicating with us, especially if you share the computer with others.

17. Ordering products

If you wish to order products or book services on the website, we require various data to process the contract. If you do not log in with your customer account (see section 17), we collect the following data - depending on the product or service - whereby mandatory information is marked with an asterisk (*) in the corresponding form:

• Salutation
• Surname
• First name
• Billing and delivery address
• E-mail address
• Date of birth
• Company, company address and VAT number for corporate customers
• Telephone number

We use the data to establish your identity before concluding a contract. We also need your e-mail address to confirm your order and for future communication with you required for contract fulfilment. We store your data together with the peripheral data of the order (e.g. time, order number, etc.), the data on the ordered/booked services (e.g. name, price and features of the product; "product data"), the data on payment (e.g. selected payment method, confirmation of payment and time; see also Section 19) and the information on the processing and fulfilment of the contract (e.g. return of products, use of service or warranty services, etc.) in our CRM database (see Section 6.1) so that we can ensure correct order processing and contract fulfilment.

Insofar as this is necessary for the fulfilment of the contract, we will also pass on the required information to any third-party service providers (e.g. transport companies).

The legal basis for this data processing is the fulfilment of the contract with you in accordance with Art. 6 para. 1 lit. b EU GDPR.

The provision of data that is not labelled as mandatory is voluntary. We process this data in order to tailor our offer to your personal needs in the best possible way, to facilitate the processing of contracts, to contact you via an alternative communication channel if necessary with a view to fulfilling the contract or for statistical recording and evaluation to optimise our offers. The legal basis for this data processing is your consent within the meaning of Art. 6 para. 1 lit. a EU GDPR. You can revoke your consent at any time by notifying us.

18. online payment processing

If you purchase paid services or products on our website, depending on the product or service and the desired payment method - in addition to the information mentioned in Section 18 - you may be required to provide further data, such as your credit card information or the login to your payment service provider. This information and the fact that you have purchased a service from us at the relevant amount and time will be forwarded to the respective payment service providers (e.g. providers of payment solutions, credit card issuers and credit card acquirers). Please always refer to the information provided by the respective company, in particular the privacy policy and general terms and conditions. The legal basis for this transmission is the fulfilment of a contract in accordance with Art. 6 para. 1 lit. b EU GDPR.

To avoid payment cases, the necessary data, in particular your personal data, may also be transmitted to a credit agency for an automated assessment of your creditworthiness. In this context, the credit agency can assign you a so-called score value. This is an estimate of the future risk of non-payment, e.g. based on a percentage. The value is determined using mathematical-statistical methods and taking into account credit agency data from other sources. We reserve the right not to offer you the payment method "invoice" in accordance with the information received. The legal basis for this data processing is our legitimate interest pursuant to Art. 6 para. 1 lit. f. EU-DSGVO in the avoidance of payment defaults.

19. submission of reviews

In order to help other users with their purchase decision and to support our quality management (in particular the processing of negative feedback), you have the opportunity to rate ordered products on our website. The data that you have made available to us will be processed and published on the website, i.e. in addition to your rating and its time, possibly also a comment that you have added to your rating or the name you have given.

The legal basis for data processing is your consent within the meaning of Art. 6 para. 1 lit a EU GDPR.

We reserve the right to delete unlawful reviews and to contact you in the event of suspicion and ask you to comment. The legal basis for this processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR in the provision of the comment and rating function and the prevention of abuse when using it.

1. Special information for our business premises

20. video surveillance

In order to prevent abuse and to take action against unlawful behaviour (in particular theft and damage to property), the entrance area and the publicly accessible areas of our business premises are monitored by cameras. The image data is only viewed if there is suspicion of unlawful behaviour. Otherwise, the images are automatically deleted after 72 hours.

For the provision of the video surveillance system, we use a service provider who may have access to the data if this is necessary for the provision of the system. If the suspicion of unlawful behaviour is substantiated, the data may then be passed on to the extent necessary for the enforcement of claims or the filing of reports to consulting firms (in particular our law firm) and authorities.

The legal basis is our legitimate interest within the meaning of Art. 6 para. 1 lit. f. GDPR. EU-DSGVO on the protection of our property and the protection and enforcement of our rights.

21 Opening a customer account

When you open a customer account in our business premises, we collect the following data, whereby the mandatory information in the corresponding form is marked with an asterisk (*):

• Salutation
• Surname
• First name
• Billing and delivery address
• E-mail address
• Date of birth
• Company, company address and VAT number for corporate customers
• Telephone number

We use the data to establish your identity and to check the requirements for opening the account. We collect your e-mail address and telephone number for future communication with you required for contract processing. In addition, this data and the data for the purchase of products and services (see Section 18) under a customer number in the customer account in order to be able to provide you with an overview of your data at your request and to enable future linking with data from other channels. In this respect, your account and the stored data will also be linked to your online account (see section 17), provided the personal details are identical.

The legal basis for processing your data for the aforementioned purpose is your consent in accordance with Art. 6 para. 1 lit. a EU GDPR. You can revoke your consent at any time by asking us to delete the data.

22. purchase or order of products in the shop

As a rule, you can also purchase products in our shop without providing your name, in which case the section on payment processing must be observed (see section 25). On request, you will receive a receipt in paper form, which you should keep and present after the purchase in order to make use of customer services (see section 26). However, you can also purchase products using your customer account. In this case, please also refer to the section on opening a customer account (see section 23).

When you purchase and/or order certain products, we need your name and various other data to process the contract. Depending on the product or service, we collect the following data, whereby mandatory information in forms is marked with an asterisk (*):

• Salutation
• Surname
• First name
• Billing and delivery address
• E-mail address
• Date of birth
• Company, company address and VAT no. for corporate clients
• Telephone number

We use the data to establish your identity before concluding a contract. We also need your e-mail address for future communication with you that is necessary to fulfil the contract. We store your data together with the peripheral data of the order (e.g. time, order number, etc.), the data on the ordered/booked services (e.g. name, price and features of the product; "product data"), the data on payment (e.g. selected payment method, confirmation of payment and time; see also section 19) and the information on the processing and fulfilment of the contract (e.g. return of products, use of service or warranty services, etc.) in our CRM database (see section 19). see section 6.1) so that we can ensure correct order processing and fulfilment of the contract.

Insofar as this is necessary for the fulfilment of the contract, we will also pass on the required information to any third-party service providers (e.g. transport companies).

The legal basis for this data processing is the fulfilment of the contract with you in accordance with Art. 6 para. 1 lit. b EU GDPR.

The provision of data that is not labelled as mandatory is voluntary. We process this data in order to tailor our offer to your personal needs in the best possible way, to facilitate the processing of contracts, to contact you via an alternative communication channel if necessary with a view to fulfilling the contract or for statistical recording and evaluation to optimise our offers. The legal basis for this data processing is your consent within the meaning of Art. 6 para. 1 lit. a EU-DSGVO. You can revoke your consent at any time by notifying us.

23 Payment processing

If you purchase products in our shop using electronic means of payment, the processing of personal data is required. By using the payment terminals, you transmit the information stored in your means of payment, such as the name of the cardholder and the card number, to the payment service providers involved (e.g. providers of payment solutions, credit card issuers and credit card acquirers). They also receive the information that the payment method was used in our restaurant, the amount and the time of the transaction. Conversely, we only receive the credit note for the amount of the payment made at the relevant time, which we can assign to the relevant voucher number, or information that the transaction was not possible or was cancelled. Please always refer to the information provided by the respective company, in particular the privacy policy and general terms and conditions. The legal basis for this transmission is the fulfilment of the contract with you in accordance with Art. 6 para. 1 lit. b EU GDPR.

24. use of customer services in the business premises

In our business premises, you can make use of numerous customer services that may require the processing of personal data. This includes, for example, the collection of an ordered product, the return of products in the exercise of a right of return or a warranty claim, the complaint of a service, etc. In such cases, we collect the following data - depending on the product concerned or the service requested - whereby mandatory information in forms is marked with an asterisk (*):

• Salutation
• Surname
• First name
• Billing and delivery address
• E-mail address
• Date of birth
• Company, company address and VAT number for corporate customers
• Telephone number

We use the data to establish your identity. We also need your e-mail address for the communication with you required to provide the customer service. We store this data together with the details, time and content of the requested service in our CRM database (see section 6.1) so that we can ensure that the requested service is processed correctly. Insofar as this is necessary for the fulfilment of the contract, we will also pass on the required information to any third-party service providers (e.g. transport companies) or other third parties involved (e.g. manufacturers in the event of a claim under the manufacturer's warranty).

The legal basis for this data processing is our legitimate interest within the meaning of Art. 6 para. 1 lit. f EU GDPR in the realisation of your request or, if your request concerns the execution of a contract with you, the necessity of carrying out the necessary contractual measures within the meaning of Art. 6 para. 1 lit. b EU GDPR.

Status: August 2023